FIRST ANNUAL  ·  JUNE 2026  ·  NATIONWIDE

Presented by BARTENDER Magazine

Martini
Month

Sponsored by Tanqueray

This June, BARTENDER Magazine and Tanqueray celebrate the cocktail that started it all. Get your venue on the national map — in print, on the web, and across our social channels. Free to join. Deadline May 21.

Registration closes May 21. Map & magazine go live June 1.
HOW IT WORKS

Three steps to get on the map

It’s free. It’s simple. And it puts your bar in front of the nation.
01
📋

Submit Your Venue

Fill out the registration form below. Tell us about your bar, your bartender, and the Tanqueray martini you'll be featuring in June. Submissions close May 21.

02
🍸

Feature a Tanqueray Martini

Put a Tanqueray martini on your menu for the month of June. Use one of our suggested recipes, or create your own signature serve. Any martini style counts!

03
🗺️

Get on the Map + Magazine

Your venue goes live on the national Martini Month map June 1. Your bar and cocktail are included in BARTENDER Magazine's Fall/Winter issue — and select venues are featured across our social channels all month.

OFFICIAL GIN OF MARTINI MONTH

The gin made
for the martini.

Since Charles Tanqueray distilled his first gin in 1830, the brand has come to define what a high quality gin should be—first building the standard for a London Dry on a precise balance of just four botanicals: juniper, coriander, angelica root and liquorice. That recipe, unchanged for nearly two centuries, delivers the clarity and structure that a great Martini demands. Crisp, dry and unmistakably classic, it’s why Tanqueray remains a bartender’s choice when it comes to the world’s most iconic cocktail.

1830
Established
#1
Gin In the U.S.
Tanqueray
The Martini Gin
THE MARTINI IS BIGGER THAN YOU THINK

Any martini counts.

Whether you’re pouring a classic gin martini or putting your own spin on the style—if it features Tanqueray and drinks like a martini, it belongs on this map!

Why Martini Month?

The Martini is more than a cocktail — it’s a symbol of style, precision, and timeless hospitality. For generations, it has challenged bartenders to master balance, technique, and personal expression, proving that even the simplest recipes can become iconic in the right hands. This June, BARTENDER Magazine is proud to launch the first-ever Martini Month, sponsored by Tanqueray, a gin that has long been at the center of the Martini conversation. From classic builds to modern riffs, Tanqueray continues to inspire bartenders to showcase what makes the Martini one of the most important cocktails in the world — and we’re excited to see what you come up with.

MAKE IT AT HOME · MAKE IT AT THE BAR

Featured Tanqueray Martini Recipes

Four signature serves from the official gin of Martini Month.
Tanqueray London Dry

The Dry Martini

Simple. Perfect. The gold standard.
  • — 2½ oz Tanqueray London Dry Gin
  • — ½ oz dry vermouth
  • — 3 dashes orange bitters
  • — Lemon twist or olive, to garnish
Combine in a mixing glass over ice. Stir until cold and diluted. Strain into a chilled martini glass. Express lemon twist over the surface and garnish.
Tanqueray No. TEN

The Perfect TEN

Tanqueray No. TEN’s flagship serve — citrus-forward and silky.
  • — 2 oz Tanqueray No. TEN Gin
  • — ½ oz dry vermouth
  • — 2 dashes orange bitters
  • — Pink grapefruit twist, to garnish
Add all ingredients to a mixing glass with ice. Stir gently for 20 seconds. Strain into a chilled coupe. Express and garnish with pink grapefruit twist.
Tanqueray London Dry

The Dirty Martini

A savory, bold crowd-pleaser. Always a top seller.
  • — 2½ oz Tanqueray London Dry Gin
  • — ¼ oz dry vermouth
  • — ½ oz olive brine
  • — Cocktail olives, to garnish
Combine all ingredients in a mixing glass with ice. Stir until cold. Strain into a chilled martini glass. Garnish with cocktail olives on a pick.
Tanqueray London Dry

The 50/50 Martini

Equal parts — for those who appreciate balance over brawn.
  • — 1½ oz Tanqueray London Dry Gin
  • — 1½ oz Noilly Prat extra dry vermouth
  • — 1 dash orange bitters
  • — Lemon peel, expressed, to garnish
Combine in a mixing glass over ice. Stir for 30 seconds. Strain into a chilled coupe. Express lemon peel over glass and garnish.
More cocktail inspiration on the official Tanqueray website
WHY PARTICIPATE

What your venue gets

No fees. No minimums. Just exposure.
01

National Map Pin

Pinned on the BARTENDER.com Martini Month map, searchable by cocktail lovers nationwide from June 1.

02

In the Magazine

Your bar recognized in the BARTENDER Magazine Fall/Winter print issue.

03

Social Spotlight

Select venues featured on BARTENDER Magazine social every Wednesday and Friday throughout June.

04

Cocktail Feature

Stand-out recipes have a real shot at a print feature. Great name + good photo = Ryan Foley's attention.

05

Backlink from BARTENDER.com

Every listed venue earns a website link from one of the bar industry's most authoritative media domains.

06

Downloadable Bar Assets

Registered venues receive a Martini Month menu template, digital venue badge, and social-ready graphics.

The voice of the American bar industry since 1979.

BARTENDER Magazine is the industry’s most trusted print and digital publication — read by bar owners, head bartenders, and spirits professionals across the country. Martini Month is our first branded spirits program, presented in partnership with Tanqueray.
300K+
Monthly Readers
45+
Years Publishing
Year 1
Martini Month
REGISTER YOUR VENUE

Submit Your Bar for Martini Month

Free to participate. Deadline May 21, 2026. Map goes live June 1.
Martini Month 2026 — Venue Registration
Max 350 characters. Appears in your map pin.
Include the @ symbol

Featured Tanqueray Martini(s) — Up to 3

Ingredients and method. Max 600 characters.

Maximum file size: 20.97MB

Maximum file size: 20.97MB

JPG or PNG · Max 10MB · Landscape preferred
Max 400 characters.
JOIN THE CONVERSATION

#MartiniMonth

Tag your martinis, your bar, and your bartenders. We’re watching — and the best posts get featured.
@BartenderMagazine  ·  @Tanqueray  ·  #TanquerayMartiniMonth
BARTENDER Magazine × Tanqueray Gin
Martini Month is presented by BARTENDER Magazine and sponsored by Tanqueray / Diageo plc. Must be 21+ to participate as a venue or consumer. Please drink responsibly. © 2026 BARTENDER Magazine. All rights reserved.
Tanqueray® London Dry Gin and Tanqueray No. TEN® are registered trademarks of Diageo plc.

FIRST ANNUAL  ·  JUNE 2026  ·  NATIONWIDE

Presented by BARTENDER Magazine

Martini
Month

Sponsored by Tanqueray

Registration closes May 21. Map & magazine go live June 1.

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