Absolut® and TABASCO® Turn Up the Heat with a Spicy New Vodka Built for Bold Cocktails

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If you’re looking to turn up the flavor on your cocktail program, Absolut® and TABASCO® have delivered a perfect pairing: Absolut® TABASCO™, a chili-infused vodka built to bring heat and versatility to bars everywhere. This is not just a flavored vodka — it’s a tool for bartenders to create bold, craveable drinks that stand out on menus and behind the bar.

A Collaboration Made for Cocktails

Absolut’s smooth, premium Swedish vodka meets the iconic TABASCO® red pepper mash for a flavor that’s spicy but approachable. The infusion highlights the fermented pepper’s natural heat, balanced with subtle vinegar notes and just enough sweetness to make it mixable, not overpowering.

For bartenders, this opens up a world of creative possibilities:

• Bloody Marys: Take your brunch program to the next level with a spicy, layered pour that guests will remember.
• Signature Cocktails: From Spicy Vodkaritas to Pepper Lemonades, this vodka is perfect for crafting Instagram-worthy, on-trend drinks.
• Shots and Flights: A little heat goes a long way — use it for tasting flights or bold shots that create buzz and conversation.

Flavor Forward, Bar Ready

• Proof: 76 (38% ABV)
• Profile: Crisp vodka with aged chili pepper and warming spice, finishing clean on the palate.
• Production: Made from fine Swedish winter wheat, gluten-free, and infused with all-natural Tabasco pepper essence.

What sets Absolut® TABASCO™ apart for bars is how easy it is to integrate into your programs. No elaborate prep needed — just grab, pour, and build cocktails that showcase heat-forward flavor. It’s a fun shortcut to adding excitement, versatility, and storytelling to a program without sacrificing quality.

Bringing Heat to Your Bar

Absolut® TABASCO™ is rolling out across the U.S. and over 50 international markets, meaning bartenders everywhere can now build a heat-forward tier in their cocktail program without reinventing recipes.

This is the kind of release that gets us excited — it’s versatile, bold, and guest-friendly, perfect for menu experimentation, seasonal cocktails, or just a standout bottle on the back bar.