Johnnie Walker Blue Label Unveils New Limited Edition Expression, Ice Chalet
Johnnie Walker, the world’s number one Scotch Whisky, is entering the Après Ski occasion for the first time with the launch of Johnnie Walker Blue Label Ice Chalet, a limited edition Scotch Whisky that blends Après Ski and fashion together for a new luxury audience.
Created by Master Blender, Emma Walker, each sip of Johnnie Walker Blue Label Ice Chalet starts with notes of cinnamon-spiced apple that give way to warm cloves and spices before finishing with subtle hints of Alpine smoke. With only one in 10,000 casks meeting the requirements to go into the blend, the complex flavors mix to create a rich depth that’s perfect after a day on the slopes.
This rare new blend is accompanied by a bottle and bag designed by luxury skiwear and lifestyle brand Perfect Moment. The iconic Johnnie Walker square bottle meets Perfect Moment’s North Star and houndstooth print in a deep blue reversible bottle bag. After removing the whisky, the bottle bag doubles as a stylish crossbody bag that effortlessly transitions from slopes to city.
Available for purchase now online and in select stores, Johnnie Walker Blue Label Ice Chalet has an SRP of $420.
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