Take Your Summer Tequila Cocktails to the Next Level Before his name was famous around the world, Don Julio González Estrada was an agave farmer. He took all of the knowledge he gleaned from working the red volcanic soil fields in his hometown of Atotonilco El Alto, Mexico, and used it to start making his […]
Learn More about Manuel De Avila, Tequila Don Julio’s National Ambassador
This year’s World Class U.S. Bartender of the Year competition lived up to its reputation as one of the toughest and most prestigious showcases of technical skill, creativity, and cocktail storytelling in the industry. Tales of the Cocktail Foundation Presents World Class Sponsored by Diageo crowned Alexis Ortega of Philadelphia, PA as the 2026 U.S. […]
Tequila Don Julio Brings Modern Mexican Culture to a National Stage with ‘A Summer of Mexicana’ As Música Mexicana continues to rise, Sony Music Latin artists joins Tequila Don Julio in spotlighting the Mexican creatives behind the art Mexican culture is making its global mark as seen in the meteoric rise of Música […]
DON JULIO STARBACK 2024 BARTENDER Magazine is grateful to be a part of the Starback 2024 Competition sponsored by Don Julio. This was our second year being a part of the competition and it was huge success! This year, we did eight total stops around the country where one winner would bartend Hollywood’s […]
The Limited-Edition Tequila Don Julio 1942 Illumination bottle. With the touch of a button, you’ll impress guests at your next holiday gathering or surprise loved ones with the coolest gift of celebration.
