Rémy Martin Playbook Debuts in the U.S.

New Brand Site Offers Original Content and Social Hub for Rémy Martin Fans

NEW YORK, June 18, 2013 – Rémy Martin has announced the launch of a new online site, “Rémy Martin Playbook,” designed to define the Rémy lifestyle through premium content and ongoing engagement with fans. Rémy Martin Playbook has everything fans need to know to become “Ringleaders” of their own circles – the guy (or girl) that everyone can count on to be in-the-know, to spark interesting conversations, and to live life with style. The content ranges from Drinks, Music, Style, Nightlife to Culture and includes both original content and news from outside sources. Rémy Martin Playbook will also showcase guest bloggers including brand spokesperson and creative consultant, Robin Thicke.

“Rémy Martin is the catalyst for the unexpected, always ensuring that things are getting interesting whether at the hottest club or in a casual gathering with friends,” said Emma Medina, Vice President Marketing for Rémy Martin in the U.S. “Rémy Martin Playbook provides an outlet for fans to experience this unique Rémy Martin lifestyle.”

A main source of content for the Playbook site is the signature Rémy Martin Ringleader Program, a consumer engagement program that identifies future brand ambassadors who are confident, connected, charismatic and accomplished.

For more information or to experience Rémy Martin Playbook, visit www.RémyMartinplaybook.com.

About Rémy Martin

Since 1724, the House of Rémy Martin has produced premium spirits that consistently appeal to the world’s most discerning connoisseurs. A profound love of the land, a continuity of family ownership and a passionate commitment to excellence has sustained Rémy Martin for nearly three centuries. As a result of its masterful production and generations of tradition in Cognac, the House of Rémy Martin today produces Fine Champagne Cognacs, including Rémy Martin V.S.O.P, Rémy Martin 1738 Accord Royal andRémy Martin XO Excellence. Together with Louis XIII de Rémy Martin®, the company’s crown jewel Grande Champagne Cognac, and Rémy Martin V, the company’s first clear spirit, Rémy Martin has pioneered innovation and superlative quality over two centuries, and continues to lead the super-premium category today.