Whiskey Brand Uses Social Media to Find Brand Ambassadors
Think you have what it takes to be a brand ambassador for Chicken Cock Whiskey? Better act fast! Read their press release below and see what the position is all about:
Football season is right around the corner, and Chicken Cock Whiskey is looking for two high-spirited marketing ambassadors to lead the brand’s first Ultimate Tailgate Road Trip (#chickencockairstream). The lucky crew will take the show on the road in a new Dodge Ram Truck and a vintage 31 ft. Airstream trailer, traveling to marquee football games across the Southeast and Texas to celebrate America’s Ultimate Tailgate Whiskey. The adventure begins Aug. 29 in Columbia, S.C. and wraps up Nov. 30 in Auburn, Ala.
“We’re looking for two special individuals with tons of charisma and an adventurous spirit,” said Matti Anttila, CEO of Island Club Brands, makers of Chicken Cock Whiskey. “This is a three-month tailgating odyssey in our custom, Chicken Cock Whiskey-branded Airstream trailer. Our team will tailgate at the hottest college and pro football games, entertaining fans with great music, building relationships and creating an ongoing chronicle of their adventures.”
Responsibilities will include driving CCW’s All-American tow vehicle, setting up for tailgate parties, hosting and entertaining guests, video blogging and writing about the good times, and meeting other authentic American characters who have a passion for life, celebration and genuine good times, according to Anttila.
“Chicken Cock is an authentic American Whiskey brand with a fun, colorful and outgoing personality,” he added. “We’re seeking two brand ambassadors with similar traits, together with the style, substance and character required to lead an important branding initiative. It’s a once-in-a-lifetime opportunity for a recent college grad who wants real-world marketing experience building a brand. Chicken Cock Whiskey is no ordinary brand, and this is no ordinary road trip!“
Applicants can post on the Chicken Cock Whiskey Facebook page with all the reasons why they think they are the ultimate candidates for this life-changing opportunity.
Winners will be selected August 19, 2013 (so apply now).
Follow the Chicken Cock Ultimate Road Trip on Facebook, Instagram and Twitter #chickencockairstream.
Originally established in 1856 in Paris, Kentucky, Chicken Cock quickly became one of the larger bourbon brands of the 19th century. Forced to move production to Canada when Prohibition started, Chicken Cock was smuggled across the border in tin cans, where it rose to fame as a popular serve at some of the era’s most famous speakeasies, including the legendary Cotton Club in Harlem. Today, 86-proof Chicken Cock Whiskey is back and more flavorful than ever. Available in three delicious flavors: Southern Spice, Cinnamon and Root Beer, all handcrafted in Charleston, South Carolina.
Check out their website (www.chickencockwhiskey.com) to learn more!