Tag: rtd

Coca-Cola HBC buys Finlandia vodka for $220M

Coca-Cola HBC buys Finlandia vodka for $220M Brown-Forman announced that that it has reached an agreement to sell its Finlandia vodka brand to Coca-Cola HBC AG for $220 million, subject to the customary closing process. The purchase is expected to close in the second half of the 2023 calendar year. “Finlandia has played an important […]

Monaco® Cocktails Named “Official Hard Lemonade of UFC” and “Official Canned Vodka Cocktail of UFC”

Monaco’s Hard Lemonade line will become the Official Hard Lemonade of UFC and the Official Canned Vodka Cocktail of UFC, providing the brand with a deep level of integration into key UFC assets, including live events and broadcast features in select U.S.-based Pay-Per-Views, and prominent branding inside the world-famous Octagon®.   Monaco branding will also have a presence within the […]