Agave Loco® Pepper Cured Tequila Adds a Sweet & Spicy Flavor To Bartender®s’ Playbooks This Football Season

The Agave Maria™ Will Keep Customers Cheering for More

CHICAGO – August 20, 2012 — Football season is Bloody Mary season. From pre-game to
halftime to the end of game celebration, the Bloody Mary is a perennial favorite for football fans
while watching a game at their favorite bar.

To celebrate the season of the Hail Mary, Agave Loco® Pepper Cured Tequila is bringing its
Agave Maria™Bloody Mary to bartenders’ playbooks. A play that will keep fans calling an
audible when ordering a Bloody Mary – “Make mine with Agave Loco!”

Agave Loco is the first ever “Pepper Cured” tequila. It is aged for 6 to 8 months in bourbon
barrels. The flavor and character of 100% Agave Reposado tequila is infused with the oils of six
different varieties of pepper to provide a rare sweet and spicy taste experience.

As complex as the flavors of Agave Loco are, turning any Bloody Mary into an Agave Maria is
very simple – just add Agave Loco.

Agave Loco® allows consumers to taste the true, sweet flavor of Jalapeno, Serrano and Habanero
peppers without overwhelming them with heat. The first taste is like biting into a fresh jalapeno
pepper with a burst of sweet heat and then a great pepper finish. When added to any Bloody Mary
mix, the sweet heat of pepper comes through very subtly and enhances the flavors of the cocktail,
creating the most delicious Bloody Mary a customer will ever drink.

Agave Maria™ Recipe
• 1 part Agave Loco™ Pepper Cured Tequila
• 4 parts Bloody Mary mix
• Combine, pour over ice and enjoy

Agave Loco® Pepper Cured Tequila is Rated 91.2 By Tequila.net

COPYRIGHT 2012 AGAVE LOCO AND AGAVE MARIA IS A REGISTERED TRADEMARK OF AGAVE LOCO LLC
AGAVE LOCO® TEQUILA WITH PEEPERS ADDED, 35.5% ALC/VOL
IMPORTED BY AGAVE LOCO BRANDS, HIGLAND PARK, IL

PLEASE ENJOY OUR PRODUCTS IN A RESPONSIBLE MANNER.